[Kevin Praet (Adm)]

Hello Customer Analytics Community Members,

I hope all is well! We are one week away from our April (2023) Customer Analytics Community Conversation and want to get you excited about the session taking place. On Tuesday, April 11 at 11:00 AM CT, we’ll be exploring the following two topics in a roundtable style format:

– Topic 1: “Using analytics to personalize products for customers”
– Topic 2: “AI Ethics in Customer Experience”

Special thank you to the following speakers for joining us and leading the discussion!

– Marco Laforest, Chief Customer Strategy Analytics – Hydro Quebec
– Tim Krall, Director, Customer Analytics – Exelon
– Avi Dutt-Mazumder, Data Science Supervisor, Cx&T-Customer Insights & Analytics – Consumers Energy
– Kimberly Crawford, Director, Customer Operations Excellence – City Utilities of Springfield

Learn more about this session below!

Session Description:

TOPIC 1: “Using analytics to personalize products for customers”

– Do we know enough to differentiate the customer experiences?

– Is a personalization strategy enough for this type of project?

– How should you handle it at your utility?

– Audience Question: Are you for or against personalization?

TOPIC 2: “AI Ethics in Customer Experience”

– With the issues pertaining to AI ethics, should we be using AI to create a better customer experience?

– With emerging technologies, intelligent machines will be interacting with customers via agents that mimic human like cognitive decisions. While we build such empathic relationships with these intelligent machines, we also make ourselves vulnerable to their influence. With the issues pertaining to AI ethics, should we be using AI to create a better customer experience?

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A calendar placeholder for this community conversation was sent out via my alternate email address (kpraet@sg.utilityanalytics.com). I’ve noticed these invites can sometimes be flagged as spam, so please check your junk folders if you’re not seeing right away. For your convenience I have also attached the placeholder to this message as an easy download. If you are not seeing a placeholder on your calendar for Tuesday, April 11 at 11:00 AM CT, or are having trouble downloading the placeholder from this message, please reach back out to me so I can be sure you are forwarded the invite an alternate way.

Thanks and I look forward to connecting next week!

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Kevin Praet
Membership Coordinator
Utility Analytics Institute (UAI)
Boulder CO
315-440-3033
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